After jacking up prices, Disney+ and Netflix consider offering free alternatives

Per Ars Technica, Disney is exploring a free streaming service, a move CEO Josh D'Amaro confirmed on Wednesday in a call with investors. The company aims to reach price-sensitive customers — described as a strategic priority — while generating additional ad revenue. Streaming services are increasingly turning to ad-supported free tiers as they grapple with plateauing subscriber numbers, churn, and competition from cheaper and free alternatives.

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