BBC hires 26-year-old entrepreneur to help reach younger audiences

The BBC has hired 26-year-old entrepreneur Brandon Relph to its strategy team as the broadcaster works to appeal to younger audiences increasingly drawn to YouTube and TikTok creators, The Guardian reports. Relph, who founded his first company at 13 and has been praised by Apple co-founder Steve Wozniak, joins the BBC in what the organization considers a critical step in addressing falling youth viewership.

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