The Chonkerton

Netflix, Prime Video, Disney and Warner Bros. Discovery Bet on Local Content and Fandom to Drive APAC Growth

business

Big Streaming just figured something out: Asia isn't the emerging market anymore—it's the market. Netflix, Prime Video, Disney, and Warner Bros. Discovery met this week in Bali and all agreed on the same strategy: invest in Asian storytelling, not export American content. According to Variety, these platforms now see local Asian IP as their most valuable global asset. The takeaway? If you want to win worldwide, you go local in Asia.

Source: https://variety.com/2026/tv/news/netflix-prime-video-disn...

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