ReelShort Looks Beyond Microdramas as Joey Jia Pushes for a New Entertainment Ecosystem
business
ReelShort is expanding across Southeast Asia with a new deal announced by Variety. The short-form video platform signed a partnership with Philippine telecom giant Globe, following a similar agreement with Thailand's AIS just two months prior. Company founder Joey Jia indicated ReelShort's vision extends beyond microdramas, suggesting a broader strategy for the entertainment landscape.
Source: https://variety.com/2026/tv/news/reelshort-joey-jia-enter...
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