U.S. World Cup Loss to Belgium Averages 33.1 Million Viewers, the Most-Watched Soccer Telecast in U.S. History

According to Variety, Fox's coverage of Monday night's World Cup match between the U.S. Men's National Team and Belgium became the most-watched soccer telecast in American history. The broadcast averaged roughly thirty-three point one million viewers — numbers Variety compares to NFL territory. The catch: the U.S. lost. Variety notes it ranked as the most-watched telecast of any kind that night, a sign of just how much attention the tournament is pulling stateside even in defeat.

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