Royal Challengers Bengaluru, Rajasthan Royals Sales Push IPL Cricket’s Business Value to $20.6 Billion, Houlihan Lokey Study Finds

The Indian Premier League is now valued at twenty point six billion dollars, according to Houlihan Lokey's latest valuation study—an eleven point four percent increase year over year. Two record-setting franchise sales, Royal Challengers Bengaluru and Rajasthan Royals, have reset pricing across the league and driven much of the growth. The IPL's brand value climbed even faster: ten point three percent to four point three billion dollars.

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