The Chonkerton

RAMageddon just got extremely real

tech

Apple typically has enough financial power to absorb supply chain disruptions without raising prices. But it's now raising prices across most of its product line—a significant warning. The culprit: a RAM shortage driving up component costs industry-wide. According to The Verge, when a company with Apple's leverage can't absorb those increases, it signals the semiconductor crunch is hitting the entire consumer tech market.

Source: https://www.theverge.com/tech/956950/ram-crisis-apple-pri...

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