Why Lightspeed is going all-in on creator-led venture capital

Venture capital firms are increasingly recruiting social media creators to build relationships with founders. TechCrunch reports on the trend, citing examples including a16z's acquisition of Erik Torenberg's Turpentine podcast, OpenAI's acquisition of TBPN, and Lightspeed Venture Partners' hire of seed investor Claire Zau, who has a major following on Instagram.

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