Matt Cherniss on Apple TV’s Impressive Emmys Batting Average, and When ‘Widow’s Bay,’ ‘Pluribus’ and ‘Severance’ Might Return

According to Variety, Apple TV's investment in premium content is paying off at the Emmy Awards. The platform earned eighty-seven nominations across just fifteen programs—a result made more impressive by the fact that Apple submitted only thirty-one titles for consideration, far fewer than its streaming competitors. It's a vindication of Apple's stated strategy: prioritize quality over quantity. The network is also looking ahead to returns of shows including Widow's Bay, Pluribus, and Severance.

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