The Chonkerton

Content Partners Expands Into Creator Economy, Launching Wonderloom Media With Ed Simpson, Acquiring Dr. Insanity True Crime Franchise

business

Content Partners is stepping into the creator economy by launching Wonderloom Media in partnership with media veteran Ed Simpson. The new venture has immediately made its first acquisition: the popular YouTube true-crime franchise Dr. Insanity. Per Variety, Wonderloom is designed to work with promising creators to help them expand the reach and scope of their content.

Source: https://variety.com/2026/digital/news/dr-insanity-true-cr...

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