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‘Toy Story’ Franchise Has Generated $51 Billion in Economic Activity, Study Finds

business

Toy Story has generated fifty-one billion dollars in overall economic activity since launching in nineteen ninety-five, Variety reports via a Disney-commissioned study. The four-film franchise, which helped launch Pixar, has become a major revenue engine for Walt Disney Company.

Source: https://variety.com/2026/film/news/toy-story-franchise-ec...

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