Knickers in a twist: why M&S selling crotchless panties isn’t as outrageous as it seems

Marks & Spencer is now selling Ann Summers lingerie online, including crotchless knickers, sparking online backlash. But for the UK's leading underwear retailer, this is part of a broader evolution: in recent years, the store has expanded its range to include thongs, period knickers, and stoma-compatible styles, and introduced third-party brands like Ann Summers, Pour Moi, and Calvin Klein. The Guardian reports this is merely the latest chapter in a century-long history of adapting its underwear offerings.

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